Brand Identity – Andre’s Bistro and Bar

Brand Identity – Andre’s Bistro and Bar

As they say, with every door that closes, another door opens. Andre’s, my longtime client in Las Vegas, chose to move away from its Michelin-starred traditional French cuisine … after 35 years of phenomenal success … and move in a new direction with a more...
So . . . . Why Did You Stop?

So . . . . Why Did You Stop?

This week has been a busy one with lots of frustrated folks coming to me for marketing strategy consulting calls. I let people vent for about 10 minutes (it’s part of the process, I’m finding), and then we get down to the business of my marketing...
Photo Shoot – Skyloft Secret Menu

Photo Shoot – Skyloft Secret Menu

Knowing how important locals are to the restaurant scene here in Laguna Beach, we worked with Chef Arthur Ortiz to create and promote a “Secret Menu” that debuts the day after Labor Day (when the locals are left to their own town again). We’re...