by Diane Armitage | Jan 4, 2019 | Working On Your Business
Yesterday in one of my business planning consulting calls, I had a group in Toronto that actually impressed me with their ability to think SMALL! They understand niche marketing. I’ve signed a non disclosure (NDA) with them, so can’t talk about their...
by Diane Armitage | Jan 1, 2019 | Working On Your Business
I was just beginning to write a new marketing entry for you, and my “pet” Osprey swooped in to say hello. About three years ago, a ginormous Osprey came to roost up here next to my deck. (The photo is actually him, live and in color.) He’s amazing to...
by Diane Armitage | Dec 18, 2018 | Fast Fixes For Lame Websites
I know, I know – you think because of the size of our operation, we probably have some kind of CAD/CAM web site design and implementation process in place that equals something like Tony Stark’s suspended graphics in his Iron Man workshop. Actually,...
by Diane Armitage | Dec 9, 2018 | Marketing Ideas To Go "BOOM!"
These last couple of weeks, I’ve run into a growing number of clients and prospects with long faces and permanent worry creases around their eyebrows. NOT the sort of attitude that’s going to bring new business in the door, that’s for sure. Remember...
by Diane Armitage | Nov 25, 2018 | Latest News, Marketing Ideas To Go "BOOM!"
This week, we launched a multi-tiered holiday campaign for Visit Dana Point, the Visitor’s Bureau, to increase visibility and potentially increase last-minute holiday bookings at the four resorts. The campaign includes an extensive Google AdWords campaign,...
