by Diane Armitage | Jun 12, 2016 | Marketing Ideas To Go "BOOM!", Working On Your Business
This morning in my mastermind group, we talked about calendaring new teleseminars, webinars and group class startups. And, though I’m all for rolling your little company forward at ALL times of the year (Never Give Up! Never Surrender!), I WILL say that, after...
by Diane Armitage | May 2, 2016 | Fast Fixes For Lame Websites, Latest News
When we were selected to work with Visit Dana Point earlier this year (the new Visitor’s & Destination Bureau in Dana Point), we inherited a lovely site whose inner workings weren’t so lovely. We had to make it easier to work with and much, much...
by Diane Armitage | Mar 30, 2016 | Marketing Ideas To Go "BOOM!"
After re-creating the brand identity, logo packages and entire website for RIBUS two months ago, it was time to expand into complementary materials, including their new expo booth skin for spring and summer shows. Again, it’s all about going back to your Brand...
by Diane Armitage | Feb 27, 2016 | Latest News
The brand identity we designed for Dana Point’s newest restaurant, Two Left Forks, went up in lights today as the signage was installed. Always great to see a germinating seed of creativity make its way to the big walls!
by Diane Armitage | Jan 25, 2016 | Latest News, Marketing Ideas To Go "BOOM!"
A growing property rental management company in Breckenridge is looking to even further their marketshare percentage this year. So, Armitage, Inc. has just begun working on a 10-piece mailing campaign (real postcards!), each piece of which focuses on a Unique Selling...
by Diane Armitage | Jan 20, 2016 | Latest News
There’s a new doggie boutique store coming to Laguna Beach, but it caters to dogs’ humans, too. Situated at the front of Hotel Laguna, it should get plenty of attention from passerby and guests of the Hotel, alike. Watch our Facebook page for opening...
by Diane Armitage | Oct 3, 2015 | Working On Your Business
My advice to a client this morning during our business coaching call: Optimization What’s the one thing in your business that’s actually working pretty well for you? It might be in your prospecting mode, your conversion mode, or something...
by Diane Armitage | Jul 20, 2015 | Working On Your Business
I don’t know if you’ve noticed in your own world, but in MY world at Armitage, Inc., the Dog Days of Summer are upon us! My usually 120-150 emails per day from clients and Basecamp responses from my agency staff have plummeted to maybe 20 or 30 a day....
by Diane Armitage | Jun 7, 2015 | Working On Your Business
Hire Diane Armitage as Your Short-Term Consultant at Roll-Back 20th Year Anniversary Pricing We get it. You know your business isn’t running at optimal levels, but you’re not really sure where to look. Is it your sales scripts? Is it your website? Is it...
by Diane Armitage | Jun 7, 2015 | Working On Your Business
Establishing Brand Identity for our clients is somehow easier to explain than “Brand Congruency.” Brand identity is a process that involves much more than just creating a logo yet, still, it is a foundational exercise that seems easier to grasp. (See more...